June 5, 2014

The Rush Fitness Complex Achieves 158% ROI Using Dayforce HCM To Increase HR Productivity & Better Manage The Full Workforce Lifecycle


Minneapolis, MN, June 5 2014 – Ceridian announces the results of its commissioned study conducted by Forrester Consulting on behalf of Ceridian: The Total Economic Impact™ of Ceridian Dayforce HCM – As Deployed And Used By The Rush Fitness Complex. To better understand the benefits, costs, and risks associated with Dayforce Human Capital Management, Forrester interviewed The Rush Fitness Complex – a leading fitness club chain with 23 locations, close to 1,500 employees and more than 120,000 members. The Rush Fitness Complex has been using Ceridian’s Dayforce HCM solution for over a year.

Interviews with the Rush Fitness and subsequent financial analysis found that the company was able to achieve the following as a result of deploying Dayforce HCM:

  • 158% ROI
  • A net present value (NPV) of 1.05 million or $700.00 per employee over the next three years
  • A payback period of just 12 months

Other key findings of the study are:

  • Over three years, The Rush Fitness Complex expects total benefits to be a present value of 1.7 million, or $1,143 per employee. Significant quantifiable benefits in terms of productivity gains, payroll outsourcing cost savings and increased payroll accuracy were reported.
  • Over three years, The Rush Fitness Complex expects costs to total a net present value of a little more than $664,000 or $443 per employee. Costs associated with software fees, implementation, training, administration and governance were taken into account.

“We knew that we needed a solid technology solution to help us achieve a more robust solution for payroll, timekeeping, and management of personnel,” says Leslie Dailey, senior vice president of Human Resources, The Rush Fitness Complex.   “Ceridian provides us with the ability to effectively manage the full lifecycle of our workforce and accurately report to the business. We’re looking forward to Ceridian’s additional solutions that they’re bringing online such as their talent management solution and performance management appraisal process, which will be very beneficial to our workforce.”

“Organizations often face challenges in sustaining a portfolio of human capital management applications which are typically poorly integrated and have functional gaps as well as solution overlaps,” says Rob Rose, vice president of product management, Ceridian.  “We believe that Forrester Consulting has validated what we’ve been telling clients - consolidating all major HCM functions into one system can allow organizations to proactively manage their operations and realize significant productivity gains.”

Dayforce HCM is a human capital management solution delivered in a single, reliable end-to-end, SaaS application. This single application includes Payroll, Workforce Management, Benefits, Human Resources and Recruiting. Dayforce Payroll enables employees to view, edit, fix and preview payroll in real-time, enabling employees to be compensated accurately and on time, and eliminating batch processing and trial runs. Dayforce Workforce Management allows managers to plan and forecast labor requirements, aligns schedules with labor demand, and allows for accurate time tracking and compliance.  Dayforce Benefits manages employee enrollment, calculates eligibility and supports an unlimited number of plan types to administer accurate, compliant and accessible benefit plans across the organization. Dayforce HR Self-Service increases manager productivity and employee engagement by allowing mobile access to view and make changes to status through approved workflows, and to manage schedules through shift trading, availability management and time-off requests. Dayforce Recruiting enhances the recruiter, hiring manager and candidate experience, accelerates time-to-hire and enables seamless conversion from candidate to employee with a single employee record from the application through the full employee lifecycle.

For more information, read the complete commissioned study conducted by Forrester Consulting, The Total Economic Impact of Ceridian Dayforce HCM 


About The Rush Fitness Complex

Founded in 2000, The Rush is a 23-club fitness concept with units in Tennessee, North Carolina, South Carolina and Georgia. In 2011, fitness industry magazine Club Industry listed The Rush as the 22nd-largest fitness club chain in the country. The organization employs approximate 1,500 people and has more than 120,000 members.



Media Contact:
Donna Teggart
905-947-7251 (c) 647-388-2464