The HR Technology Conference and Exhibition (HR Tech) is where human resource industry professionals, analysts, bloggers, consultants and vendors from around the world convene once a year to talk shop. This year's event held Oct. 8-10 in Chicago included more than 3,000 attendees, more than 260 exhibitors and a total of 53 new product announcements, including Ceridian's own Dayforce HCM solution. 

Key takeaways from the 2012 HR Tech conference


According to HR Tech's keynote speaker Tom Koulopoulos, we are living in "the social century," of which Facebook and Twitter were just the beginning. 

As employees continue to become more engaged in social media, employers are following suit. From the on-boarding process to performance tracking and recognition programs, new solutions hitting the market take a more talent-centric and collaborative approach. "Applications have been evolving from a very transaction-based view of the world to one that is very focused on talent," Dunivan said.

A blogger and HR Tech attendee, Rob Garcia of Upmover agrees. "Social software is successful because it enables a basic human need for communicating and connecting at a personal level," he said. "Do not — REPEAT: DO NOT — try to control the social wave. The reality is your workforce IS already spending time on LinkedIn, Facebook and Twitter. Enable them to collaborate within your company rather than trying to control this groundswell."


Mobile HCM technology is expanding along with the Gen Y or Millennial workforce, made up of young adults and teens who have grown up on digital devices and thrive on connectivity. During a general session at HR Tech, Kathy Gentilozzi, senior vice president of HR for Aéropostale, shared how Ceridian Dayforce mobile has helped her organization improve communication among its Millennial in-store employees and managers. 

Aéropostale employees receive schedules via their smartphones, and their pay on payroll cards that are automatically reloaded. As a result, "They no longer have to waste time and gas coming into the stores," Gentilozzi said. Dayforce mobile WFM allows for shift swapping on the go, which is also a big hit with her young employees. Greater flexibility for retail workers translates into better retention in an industry plagued with turnover. 


While many HR professionals are aware of cloud or SaaS applications, Dunivan says that market hype is often a few years ahead of mass adoption. As CIOs research new solutions on the market, the cloud will be the natural way to go. He said, "What we're going to see in the next 10 years is the broad proliferation of cloud-based computing. The reality is it creates a phenomenally productive environment to deliver a lot of functionality really quickly, at a lower cost."

But the real news at HR Tech this year is not merely the cloud itself, but the type of applications employers will find there. "The key story is how Ceridian has created a single application for workforce management, payroll and core HCM. That combination deployed in the cloud is really what changes the game," Dunivan said.

Just a few days before HR Tech began, leading HR consulting firm Laroque named Ceridian an "HR Company to Watch" for the release of the Dayforce HCM platform, calling it, "The kind of innovation that helps HR focus on their workforce and not chasing changes to employee records through multiple interfaces."

For more information:

  • Watch Larry Dunivan's interview with
  • Read analyst Dr. Katherine Jones' blog post on HR Tech and Dayforce HCM